The Two Catering Customers You Need (And How to Win Both)

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Thursday, June 11th, • 2 p.m. CST

Your best catering customer orders every Tuesday. Your second-best orders once a year but spends big when they do. In this session, operators and product experts share how top restaurant brands are building programs that win both: the reliable corporate account and the high-value social moment. Because the brands doing this well aren’t choosing one over the other.

What you’ll learn:
• How to identify and convert recurring B2B customers
• How to capture high-volume seasonal and social catering demand
• How to build a unified operation that serves both without missing an order

Tackling Superbowl Restaurant Delivery Challenges: A Panel Discussion

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Thursday, December 19, 2024 • 1 p.m. CST

Superbowl LIX is only weeks away! Is your team prepared for the biggest delivery day of the year? Outperforming your 2024 sales and your competition will require operational planning, coordination with brand marketing promotions, and looking your best on delivery service provider apps.

During this webinar, you’ll hear from top-players on how to upskill your team and use data to outperform your competition on game day. Attend the webinar to hear advice from winning QSR brands, franchisees, and data and delivery experts so you’ll be ready to take the field and bring a win on February 9.

Optimize Your Marketing on Third Party Platforms to Boost Orders and Revenue

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Tuesday, August 20, 2024 • 1 p.m. CDT

Partnering with third party marketplaces is table stakes for many restaurants. But how can you maximize profitability and grow your delivery business? In this webinar you will hear how a TOGO’S franchisee analyzed available data for third party customers and optimized their marketing on marketplaces to increase orders and boost revenue. Attendees will learn simple tips and tactics that can make a big impact on the bottom line.
Takeaways:

• How TOGO’S started from scratch to utilize third party marketplaces
• What steps were taken to identify issues that were associated with delivery
• How available data helped optimize marketing efforts on the third party marketplaces
• Steps taken to enhance online presence and drive sales growth

Mastering Online Ordering: Red’s Savoy Pizza

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Wednesday, June 26, 2024 • 1 p.m. CST

Join Reed Daniels, CEO of Red’s Savoy Pizza, as he guides us through the evolution and strategic expansion of this beloved pizza franchise. From launching a pioneering loyalty program to implementing cutting-edge online ordering systems, Reed has played a pivotal role in growing Red’s Savoy Pizza to 20 thriving locations.

This webinar will delve into the nuts and bolts of how Red’s Savoy Pizza has leveraged technology and innovative marketing strategies to enhance customer engagement and operational efficiency. Discover how specific campaigns, particularly the highly successful “Free 10” Pizza Reward,” have significantly increased customer visits and spending, particularly through online channels.

Top 3 Takeaways:

• • Effective Use of Technology:Learn how the integration of new POS systems and online ordering has streamlined operations and fueled growth, with a 44% redemption rate in key campaigns demonstrating high customer engagement.
  • Strategic Marketing Initiatives:Gain insights into how targeted marketing during high-traffic events like playoff games can dramatically boost program participation and attract new customers, with the campaign drawing 75 new guests in just one month.
  • Leveraging Loyalty for Growth:Understand the impact of a robust loyalty program that contributed to a notable increase in online transactions, making up 63% of redemptions, thereby enhancing operational efficiency and customer satisfaction.

Mastering Your Delivery and Takeaway Business

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April 10, 2024 • 8:00 a.m. CST

Don’t miss the first FOD International webinar in partnership with theDelivery.World. In this two part webinar you will hear from UK based restaurant operators followed by industry delivery solution providers for a deep dive into how restaurants can improve delivery operations and maximize profits.

Join us for a dynamic webinar where industry operators in the UK will explore strategies to regain control over their delivery operations. In two engaging panels, the first will spotlight operator experiences, addressing model shortcomings and the quest for better understanding of delivery customers and cost efficiency. The second panel, featuring tech companies, will tackle vital topics such as reducing commission rates and enhancing customer transparency. Guiding these discussions is the renowned Food On Demand Contributing International Editor, Peter Backman.

Get the latest insights on how leveraging AI can aid restaurants in data processing, guest engagement, and customer retention

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Wednesday, January 24, 2024 • 1 p.m. CST

AI has been a hot topic for some time now in tech and business. However, for most places, it simply never made the transition from “cool tool” to “actively (and positively) impacting my business.” But no more.

We believe that the next step of AI + Restaurants is here and that there are viable use cases for restaurants today.

The Evolution of First-Party Ordering

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Thursday, September 07, 2023 • 1 p.m. CST

Are you ready to evolve your brand’s first-party ordering experience? Join Vishal Agarwal, Founder and CEO, of ItsaCheckmate and Neil Hershman, CEO of 16 Handles, for an insightful webinar where we will delve into “The Evolution of First-Party Ordering.”

Why Attend? As restaurant brands seek to evolve their digital channels to better serve customer expectations, one of the first places they are starting is addressing the limitations of their existing first-party platforms. During our conversation, we will cover:
• The challenges restaurant brands face with legacy first-party ordering
• Important functionality and the roadmap to an evolved first-party solution
• Key integrations to round out a best-in-class experience

How Johnny’s Pizza Combined Loyalty and Online Ordering to Drive Historic Sales

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Wednesday, August 23, 2023 • 1 p.m. CST

Like many pizza brands, Johnny’s Pizza was offering delivery long before the spring of 2020. When the pandemic hit, Johnny’s watched its competitors scramble to launch third-party delivery while it doubled-down on its first-party solution. The brand revamped its loyalty program to a tiered system with 1:1 campaigns, launched curbside delivery, and leveraged surveys to refine its guest experience. But it didn’t neglect third-party either. Using marketplace management tools, Johnny’s can change pricing and inventory across third-party menus in seconds. Today, the brand is seeing record returns on their online ordering channels by providing guests with a personalized experience that keeps them coming back.

Join this webinar as we discuss:

· How to get the most out of your first-party online ordering by leveraging loyalty

· Tips for revamping your loyalty program without disrupting operations

· How to convert third-party customers to first-party loyalty members

Optimizing your First-Party and Third-Party Delivery Strategy

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Wednesday, July 26, 2023 • 1 p.m. CDT

Today, there is no longer a one-size-fits-all solution when it comes to restaurant delivery. Restaurant operators need to diversify their delivery strategy to meet different business goals and stay ahead of the curve. Learn how you can leverage a combination of third-party and first-party delivery services to reach new customers, increase sales, build loyalty, and optimize operating costs.

Get the latest insights on how enabling a native experience through first-party delivery compliments being on third-party delivery apps from Uber Direct’s Zach Noren and Incentivio’s Jeremy Sutton, and learn how Salad House leverages Uber Eats and Uber Direct via Incentivio to boost sales and grow their business from CEO & founder, Joey Cioffi. 

Feeding the Workplace: How Restaurants Win in the New Catering Landscape

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Wednesday, June 21, 2023 • 1 p.m. CDT

Industry experts David Meiselman, ezCater Chief Marketing Officer, and Mike O’Hanlon, ezCater Chief Partnership Officer, will join Laura Michaels, Franchise Times Editor in Chief, to provide industry and customer insights drawn from millions of B2B catering transactions as well as external research commissioned by ezCater. You’ll learn about the broader impact of food in a world of work that has changed so dramatically. You’ll dig into the details of customer ordering behaviors, ordering challenges, selection factors, menus and food types, and learn how high-value corporate customers choose catering partners. All attendees of the session will gain access to the full report containing these insights––a valuable resource as you look to grow your catering business.

Previous Webinars

Why White-Label Delivery

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Tuesday, February 28, 2023 • 1 p.m. CDT

Today, there is no longer a one-size-fits-all solution to delivery. If your business is interested in keeping your ordering experience native to your brand image while expanding the delivery options you offer to your customers, white-label delivery solutions could be a good option to explore.

Get the latest insights on how white-label delivery complements being on third-party delivery apps from Uber Direct’s Bernie Huddlestun and CMO of One Table Restaurant Brand’s Matt Smith. Learn how restaurants can leverage third-party marketplaces as well as white-label delivery to boost sales.

Tactics and Strategy for Delivery Platform Marketing

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Tuesday, August 30, 2022 • 1 p.m. CDT

You created a great brand but are you doing everything you can to translate your restaurant brand into one that thrives on third-party delivery platforms?

Get up-to-date insights from Laura Sandoval, Uber Eats head of enterprise ad sales, and Steph So, Shake Shack head of digital experience, on how to drive demand for your brand and create a clickable storefront, promote it and keep customers coming back again and again.