Food On Demand 2021
Thank you for coming to the annual Food On Demand Conference. Your attendance makes insightful panels and engaging presentations like these possible.
Below, you’ll find all the video presentations from the conference for your viewing pleasure.
This video archive from the Food On Demand Conference is the confidential, copyrighted property of Food On Demand, Minneapolis, Minnesota, and is delivered to event attendees as a convenience and for their own internal, noncommercial use.
Any republication, distribution, commercial use, or email abuse of its contents without the prior written consent of Food On Demand™ is prohibited. © 2021 All Rights Reserved.
Day One
Expert View Into the Future of….
Where is the space going next? Three leaders chart the course to the future of delivery, virtual dining and real estate.
Moderator: Tom Kaiser, Food On Demand
Panelists: Kevin Kearns, SVP, Restaurant Network, Grubhub;
Robert Earl, President, Virtual Dining Concepts; Sam Nazarian, CEO, C3 by sbe
Ghost Kitchen & Virtual Restaurant Executive Roundtable
High-level executives from the leading ghost kitchen and virtual restaurant providers discuss the economics, operational challenges and future potential of these capex-light growth channels as they quickly become a significant part of the restaurant and delivery landscape.
Moderator: Tom Kaiser, Food On Demand
Panelists: Alex Canter, CEO, Nextbite: Powered by Ordermark; Michael Beacham, President, REEF Technology; Corey Manicone, Co-Founder/CEO, Zuul
Research & Insight on a Shifting Market
Research experts from Sense360 and YipitData will delve into exclusive data to shed light on what changes are still underway in restaurant delivery, online grocery and other verticals.
Moderator: Carl Orsbourn, Author, Delivering the Digital Restaurant
Panelists: Andrew Custage, Head of Analytics, Sense360; Ariane Turley, Sr. Research Analyst, YipitData
Day Two
Third-Party Deep Dive
Food On Demand editors Tom Kaiser and Nicholas Upton moderate 10-15-minute conversations with executives from the three largest North American third-party delivery providers, DoorDash, Uber Eats and Grubhub.
Moderators: Tom Kaiser & Nicholas Upton
Panelists: Yadavan Mahendraraj, Head of Merchant Operations, Uber Eats; Kenny Klein, Sr. Director of Sales, Grubhub; Toby Espinosa, VP of Business Development, DoorDash
Off-Premises Pivot: Big Questions for Big Brands
Franchised and enterprise restaurant executives answer big questions about the off-premises evolution of their businesses and discuss how their leadership teams are preparing for a future with more drive-thru, takeout and delivery sales than ever before.
Moderator: Laura Michaels, Editor, Franchise Times
Panelists: Angela Coppler, Sr. Dir., Global & Non-Traditional Dev., The Wendy’s Company; Ryan Ostrom, EVP/CMO, Jack in the Box; John Powell, Director, Delivery Strategy & Partnerships, 7-Eleven; Ralph Ortiz, VP of Strategic Initiatives, Five Guys
Digital Transformation: Multi-Concept Independent Operators
Independent restaurant operators faced brutal challenges during the pandemic. On the backside of this historic crisis, growth-minded multi-concept operators are reinventing their businesses, adding new revenue streams, cutting out costs and bringing in new technologies to move from survival to growth.
Moderator: Chris Monk, CEO, Your Fare
Panelists: Alistair Levine, Chief Revenue Officer/Owner, KitchenSync/Vine Hospitality; Oscar Edwards, Owner, Complex Oakland; Sean Reiter, Director of Online Revenue, The Melt
Enterprise VR/Ghost Kitchen Growth Strategies
Enterprise and franchised restaurant brands are using virtual restaurants and ghost kitchens as low-cost, low-risk ways of entering new geographic markets and testing new concepts. This panel examines the various operational strategies, supply chain considerations and economics involved in putting these new growth channels to work for your brand’s future.
Moderator: Beth Ewen, Senior Editor, Franchise Times
Panelists: Aaron Noveshen, CEO, Starbird | Founder & Chairman, The Culinary Edge; André Vener, Founding Partner, Dog Haus; David Bloom, CDO & COO, Capriotti’s and Wing Zone; Thomas Krouse, CEO, Donatos
Capitalizing on the Newly Digitized Customer
In today’s convenience economy, you may never see the faces of your best customers. With customer data becoming the holy grail to personalize the guest experience and maximize customer value, this panel of marketing-leading data experts will help your brand collect more customer data than ever before to retarget your most valuable customers, access new data-driven insights and inform the next stage of your growth strategy.
Moderator: Andrew Peskoe, Chairman, Golenbock
Panelists: Mike Vichich, Co-Founder & CEO, Wisely;
Zack Oates, Founder & CEO, Ovation; Niko Papademetriou, SVP Sales & Business Dev., Qu; Kinesh Patel, Chief Technology Officer & Co-Founder, SevenRooms
Connecting the Dots on Digital Operations
Nearly every aspect of a modern restaurant is now digitized, meaning most operations use multiple, disparate systems that weren’t designed with each other in mind. From the host stand and pick-up counter to the back of the house, this panel of leading technology experts will examine the opportunities and challenges for operators of all sizes seeking to implement an integrated approach to the increasingly expansive restaurant tech stack.
Moderator: Nicholas Upton, Food On Demand
Panelists: Vishal Agarwal, Founder & CEO, ItsaCheckmate;
Bryan Solar, Head of Restaurants, Square; Tom Fox, Chief Business Officer, Omnivore Technologies; Hope Neiman, CMO, Tillster
Fresh Ideas for the Lunchtime Daypart
The lunchtime daypart has been uniquely impacted by the pandemic as old routines have given way to new consumer habits and return-to-office deadlines continue being pushed back. This panel focuses on new ways to generate business and reach customers wherever they are during midday hours—with the realization that old ways might be gone for good as new channels present themselves.
Moderator: Ryan Palmer, Partner, Lathrop GPM
Panelists: Ben Cattoor, Founder & CEO, Foodsby; Mark Robbins, Owner, Salata; Zak Edgington, Head of Corporate Sales – Western Region, Grubhub; Mark McNamee, Chief Administrative Officer, Grant Thornton
The Culinary Side of Virtual Restaurants & Ghost Kitchens
Operating a virtual restaurant or existing brand inside a restaurant or ghost kitchen is significantly different than running a traditional restaurant. This panel examines the culinary and menu engineering side of the equation, with two companies that are leaders in the virtual restaurant and ghost kitchen spaces to go beyond the marketing speak for a real-world look at what it takes to actually cook food, turn a profit and consistently keep customers happy in these new restaurant formats.
Moderator: Callie Evergreen, Business Reporter, Franchise Times
Panelists: Joey Simons, SVP of Operations, C3; Alp Franko, Founder, The Local Culinary; Molly McGrath, Head of Culinary, All Day Kitchens;
Vincenzo Rossy, VP of New Store Openings, C3
Marketing & Loyalty in a New World
As the economy recovers and more supply comes online from reopenings and new virtual concepts, marketing and loyalty has never been so important. Next-gen CRM and engagement providers can help restaurants target their VIP customers, find lookalike users, and seamlessly track the customer journey from app to delivery to make sure nobody falls through the cracks or is lost to the competition.
Moderator: Fred LeFranc, CEO, Results thru Strategy
Panelists: Abhinav Kapur, Co-Founder & CEO, Bikky;
Hadi Rashid, Co-Founder, Lunchbox; Zach Goldstein, CEO & Founder, Thanx; Jamie Marshall, Co-Founder & COO, Snackpass
Day Three
Rebuilding Catering & Group Ordering
Catering will absolutely come back, and this panel is designed to help operators prepare for that return. In the meantime, with the pandemic devastating the business-to-business side of the foodservice industry, we’ve brought together a panel of experts dedicated to helping operators and suppliers pivot their attention to third-party and direct-to-consumer channels to keep the transactions flowing.
Moderator: Erle Dardick, Sr. Partner, Off Premises Growth Academy
Panelists: Michael O’Hanlon, Head of Catering Partner Business, ezCater; Dilip Rao, CEO & Co-founder, Sharebite; Marty Hahnfeld, Chief Customer Officer, Olo; Aaron Hoffman, Co-Founder & CEO, DeliverThat; Jim Rand, Operating Partner, Act III Holdings
Beyond the Big 3: Next–Tier Delivery Providers
The largest third-party delivery providers aren’t the only game in town, with growing options focused on specific cuisine types, regions and ethnic categories in the restaurant space. Whether it’s pickup or delivery, this session will introduce the audience to four of the most interesting online restaurant platforms that are on the rise, but not as well known as the biggest players: EatStreet, Black & Mobile, Chowbus and Waitr.
Moderator: Tom Kaiser & Nicholas Upton, Food On Demand
Panelists: Matt Howard, CEO, EatStreet; David Cabello, Founder, Black & Mobile; Linxin Wen, CEO, Chowbus; Carl Grimstad, CEO & Chairman of the Board, Waitr Holdings
Delivery Diversification: Grocery, Retail & Convenience
Delivery providers are moving beyond delivering just restaurant meals, with key acquisitions expanding their offerings into the pharmacy, convenience, alcohol and grocery spaces. Now, a new wave of instant-delivery startups are building micro-fulfillment infrastructure to provide delivery in 10 or 15 minutes—and all of them are focused on moving into retail, too, which is a sea change for the delivery-on-demand industry.
Moderator: Tom Kaiser, Food On Demand
Panelists: Atul Sood, Chief Business Officer, Kitchen United;
Jay Scherger, Head of Innovation, Kroger; Raj Beri, VP Grocery & New Verticals, Uber Eats
Ready for FODC 2022?
We’re heading back to Vegas in May for the 2022 Food On Demand Conference.