Breakouts

• The Power of Data, Building Loyalty Programs That Stick
Discover how today’s leading brands are using guest data to fuel loyalty programs that drive real results—from increased frequency to higher retention. This session will go beyond apps and points, diving into how data powers personalized experiences, smarter menu decisions, and stronger guest relationships. Learn how to create loyalty that lasts by consistently delivering what your customers value most.
Moderator: Abhinav Kapur, Bikky; Panelists: Julie Wade, Taziki's Mediterranean Cafe; Michael Alberici, Smalls Sliders; Courtney Maxedon, Kahala Brands/Cold Stone Creamery

• Next-Gen Marketing: Attracting the Digital-First Generation
We’ll explore the latest tactics brands are using to engage Gen Z—everything from gamification to leveraging social media and influencer partnerships for viral content. Gain insights on building lasting loyalty through digital-first experiences.
Moderator: Bernadette Heier, Food On Demand; Panelists: Geoff Alexander, Wow Bao; Shawn P. Walchef, Cali BBQ Media; Stacey Kane, Emerging Brands

• Building Your Digital Storefront, How to Drive Direct Orders
Want to drive more orders straight to your restaurant? We’ll cover everything from building your own app for direct ordering to teaming up with vendors for a custom digital storefront. Learn how to capture new guests and keep them coming back.
Moderator: Stefan Hertzberg, Canopy Venture Studios; Panelists: Jo Lambert, Olo; Allen Beck, Costa Vida Fresh Mexican Grill; KC Fox, DoorDash

• Gen AI: Practical Solutions for Off-Prem Success
Join technology leaders and operators as they explore how Generative AI is driving off-premises success. Discover practical solutions, real-world wins, and lessons learned to harness this transformative technology.
Moderator: Carl Orsbourn, Invisible Technologies; Panelists: Deborah Matteliano, Amazon; Rich Faltot, Point B

• The Digital Trifecta: Marketing, Tech & Ops Aligning for Online Dominance
Dive into the heart digital ordering with a unique cross-functional panel. Hear from marketing, technology, and operations leaders as they tackle key challenges and opportunities in today's landscape. Explore how each department leverages AI, loyalty platforms, kiosks, and first-party ordering channels to drive growth. Gain invaluable insights into aligning these critical areas for seamless customer experiences and optimized digital strategies, all within your own branded ecosystem.
Brett Spiegel, Checkmate; Jane McPherson, Penn Station East Coast Subs; Leon Davoyan, Daves Hot Chicken

• Is the Price Right? Navigating Value Wars in Turbulent Times
A deep dive into the newest methodologies and best practices in omni channel pricing strategies. Learn how the application of big data, AI and localized economics can guide price decisions for on and off-premises. Is a flat percentage mark-up for 3PD the best strategy to remain competitive and increase profitability?
Moderator: Michael Lukianoff, Signal Flare AI Panelists: Robbie Earl, Virtual Dining Concepts; Bryan Batson, Lou Malnati's

• From Tradition to Tech: How Legacy Brands Embrace Digital for the Modern Guest
A focus on how legacy brands are upgrading technology—such as mobile ordering, POS upgrades, and loyalty programs and other digital forward tactics—to attract and retain digital-savvy guests while preserving their traditional in-person experience.
Moderator: Emilee Wentland, Franchise Times; Panelists: Ahsan Jiva, Mellow Mushroom; Amy Barnett, Golden Corral; Katie Walker Rankin, Landry's

• Reputation Management, Navigating the Omnichannel Landscape
In today’s digital world restaurants are getting reviews and engagement from so many touchpoints. We’ll cover best practices for managing your online reputation while keeping your brand voice strong. Discover tools and AI solutions to streamline the process without losing authenticity.
Moderator: Andy Freivogel, Science On Call; Panelists: David Dubinski, Momos; Avi Goren, Marqii; Brittany Mercer, Cowboy Chicken

• Optimizing Delivery, Blending In-House and Third-Party
A look at how operators are nailing the hybrid delivery model—mixing in-house drivers with third-party. Learn how to tap into third-party platforms to offer on-demand delivery through your own website and app, keeping your brand front and center.
Moderator: Kelly Grogan, Crumbs; Panelists: Brandi Villarreal, Uber; Destiny Clark, Papa Johns International; Dino Nothway, Portillo's