Danielle Porto Parra,

SVP of Marketing, GoTo Foods (formerly Focus Brands)


Danielle Porto Parra is the Senior Vice President of Marketing for GoTo Foods, overseeing Marketing & Culinary for Auntie Anne’s, Cinnabon, Carvel, Jamba, McAlister’s Deli, Moe’s Southwest Grill and Schlotzsky’s. Parra joined Focus Brands in 2020 and has been in the hospitality and retail industry for more than 20 years, working in leadership roles at top companies including Petco, Build.com and Caesars Entertainment Corporation. Most recently, Parra worked as Enterprise Chief Marketing Officer & SVP of eCommerce for automotive aftermarket brands Pep Boys, AAMCO, Precision Tune, and Auto Plus. Throughout her career, she has led company transformation and built brands as a technology-adept executive combining differentiated customer experience with product innovation, delivered seamlessly through Omni-Channel marketing strategy.  Parra has volunteered with YMCA and the Petco Foundation, and currently serves on the Marketing & Resource Development Board Committee for Boys & Girls Club of Metro Atlanta.

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