Jeff Barney

VP of Franchise Development, Nékter Juice Bar


A 25-year restaurant and franchising industry veteran, Jeff Barney serves as Vice President of Franchise Development at Nékter Juice Bar, America’s leading modern juice bar experience with more than 330 locations open or in development across the country.

As the healthy living brand progresses toward opening its 300th location, Jeff remains focused on managing the overall franchise development process to help ensure that all franchisees achieve ongoing profitability and success with growth plans, which includes playing an integral role in the sourcing and development of the company’s technology solutions.

Additionally, as a member of the corporate leadership team, Jeff provides insight and guidance related to overall business growth and actively works with all departments to ensure seamless operations for franchisees.

Before assuming the position of Vice President of Franchise Development in early 2021, Jeff served in various franchising, training and development roles at the company since 2014. Prior to Nékter Juice Bar, Jeff held regional leadership and management positions at leading restaurant brands including Ruby’s Diner, Freebirds World Burrito, Noodles & Company, and Chipotle.

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