Brizo Data, a restaurant industry research provider, has raised over $12 million in Series A funding.

The funding round was led by Framework Venture Partners and BDC Capital’s Industrial Innovation Venture Fund.

Brizo’s flagship product, Brizo FoodMetrics, serves as a source of near real-time, foodservice market analytics.

Since the pandemic, technology and data have become new frontiers in the food and beverage businesses. Providing that restaurant intelligence is a key driver in industry research, marketing and sales, enabling businesses to make profitable data-informed decisions.

“For restaurant industry professionals and suppliers, the sector has changed considerably through the rapid adoption of technology,” said Trevor Shimizu, co-founder and CRO of Brizo. “Brizo makes it fast and easy to understand the data and insights that are now part of day-to-day operations, and to operationalize those insights to remove friction for sales teams, widen margins and serve customers better.”

Brizo FoodMetrics pulls data from over one million food service establishments across the U.S. and Canada. The company gives insight into food service supply and vendors, from Waygu beef or linen services to companies offering staffing technologies, delivery or reservation solutions.

Services include dashboard customizations for a variety of customer uses including technology vendors, franchisors, food and beverage distributors and industry investors.

“We are thrilled to invest in Brizo as a technology that can empower the entire foodservice sector across North America,” said Joseph Regan, managing partner, of the industrial innovation venture fund at BDC Capital. “With data-driven, actionable insights, Brizo’s customers–business owners and emerging technology companies themselves, will be able to better manage risk and create opportunities through data-backed decisions.”