From starting out as a food truck in 2013, to becoming a winner on the TV show Shark Tank, Cupbop, a 46-unit and growing Korean BBQ chain, has continued to set its sight on rapid growth over the last decade.
To manage its aggressive growth plans, the Korean “party in a cup” chain has selected restaurant tech platform Qu as its full-stack technology partner.
The partnership enables the fast-casual to consolidate its omnichannel ordering systems onto Qu’s unified platform—using POS, kiosk and Kitchen Display Systems (KDS) for in-store integrations and Qu’s native online ordering and direct third-party delivery integrations for digital.
“With our exciting growth plans and rapid deployment schedule, we needed a technology partner that could grow with us—and fast. We asked for the full platform to be ready to roll out in 60 days and Qu delivered,” said Dok Kwon, COO of Cupbop.
According to a press release, prior to working with Qu, Cupbop had differing corporate and franchise infrastructures which made the management of labor, data, and menus difficult and time-consuming, especially with third-party delivery.
“Before partnering with Qu, we didn’t have a manageable solution for third-party integrations. Qu’s native third-party integrations allow us to partner with multiple vendors without the extra cost and problems that usually come with having another third-party integrator,” said Kwon.
With Qu’s single menu management ability, brands have one administrative system for all locations and channels. This allows any changes made in one place to be inherited across menus and locations in seconds.
Cupbop franchisees and store managers also have the ability to track labor, employee activity, sales and analytics in real-time via mobile phone through Qu’s AI-driven app, Notify.
“Having a platform that unifies every aspect of our in-store and online experience among corporate and franchisee groups has been a game changer. Qu is a true partner that is willing to grow and scale with us as we adopt new technology to enhance our stores,” said Kwon.
In addition, Qu’s in-store cloud solution increases stability to drive transaction speeds, protect guest data and eliminate single points of failure.
“Many mid-market restaurant brands aspire to transcend the enterprise space but are unwilling to adopt an enterprise mentality,” said Sean Brennan, Qu’s director of mid-market sales. “The way Cupbop prioritizes architecture and agility demonstrates keen foresight and commitment to scalable growth without limits.”
