Brian Hedlund has been named senior vice president of foodservice for the U.S. and Canadian markets at Vollrath Company. In this new role, Hedlund will focus on capturing the synergies that exist across all Vollrath Foodservice product lines, as well as executing growth and strategic initiatives.

“This strategic organizational change in our Foodservice division is an important step in positioning Vollrath for continued growth in the future to make sure we serve our markets to meet their specific needs,” says Paul Bartelt, Vollrath president and CEO. “This structural alignment will allow us to better serve our customers.”

Hedlund joined Vollrath in September of 2014 and previously served as vice president equipment. Before joining Vollrath, he held the position of marketing manager at the Kohler Company, responsible for leading product management within the bathroom fixture group.