P.F. Chang’s has expanded its partnership with Cartwheel and ezCater through a deal that the on-demand delivery management platform called “the most significant partnership news we’ve secured.”
The expanded partnership is one of several big-name moves in the catering space, with Allied Market Research predicting that the global catering market will reach more than $477 billion by 2031.
Cartwheel recently integrated with ezCater, which is the biggest U.S. provider of corporate food solutions. This integration further streamlines and optimizes catering management and delivery capabilities for the restaurant chain and centralizes once disparate channels into a single, unified platform.
In announcing the deal, P.F. Chang’s added that efficient order and delivery management leads to higher customer satisfaction, which, in turn, drives repeat orders.
P.F. Chang’s has worked with Cartwheel to power deliveries through its online catering channels since 2021. The brand is committed to providing a personalized experience to its customers and has long understood the positive impact an efficient delivery has on the holistic customer experience.
“P.F. Chang’s has used Cartwheel to power deliveries for years. We’re thrilled that ezCater orders are now integrated into the platform, enabling us to centrally manage and control delivery across all order sources and channels,” said Jessica Jami, director of off-premises Dining at P.F. Chang’s. “Cartwheel’s real-time tracking capabilities are especially crucial in providing an excellent experience to our guests ordering catering, We’ve seen a significant increase in repeat orders since implementing Cartwheel and are optimistic about the potential increase in catering revenue with this new integration”
“Cartwheel is proud to power best-in-class delivery management for a brand as established and well-respected as P.F. Chang’s,” said Alex Vasilkin, co-founder and CEO, Cartwheel. “Our integration with ezCater only improves the experience for P.F. Chang’s, and for its customers nationwide.”
Cartwheel provides P.F. Chang’s with comprehensive solutions for in-house delivery operations, including a user-friendly driver app, advanced dispatch tools for managers, and real-time order tracking capabilities. Delivery drivers have shown their appreciation for Cartwheel’s tools and interface, consistently providing high ratings and positive feedback on the app.
Cartwheel also offers catering-specific features such as proof of delivery and the ability to automatically select vehicle types based on order size.
This announcement comes one month after Cartwheel partnered with Toast to provide new options for restaurants looking to implement a hybrid delivery system.