Jane McPherson
SVP of Marketing, Penn Station East Coast Subs
Jane McPherson is the Senior Vice President of Marketing at Penn Station East Coast Subs, where she leads new customer acquisition, loyalty, and ticket growth strategies for the brand’s 320-unit franchise system. With 20 years of experience in restaurant marketing, Jane is passionate about enhancing the customer journey, leveraging technology to drive engagement, and building strong, differentiated brands.
Throughout her career, she has spearheaded innovative marketing programs, digital transformation initiatives, and brand growth strategies that have helped restaurant brands thrive in an evolving landscape. At Penn Station, she is focused on advancing loyalty programs, optimizing digital and omnichannel experiences, and driving traffic and sales for franchisees.
Jane is a dedicated advocate for the power of brand storytelling, customer insights, and technology-driven marketing, making her a sought-after leader in the restaurant and hospitality space.
