Alpa, a London-based financial technology platform co-founded by a previous leader for Taster and Deliveroo, announced Thursday morning, having raised $3.5 million in a pre-seed funding round led by venture capital firm Daphni.
Alpa aims to provide real-time profitability data to hospitality-industry operators who seek to leverage up-to-date information for decision making but lack the ability to track basic key performance indicators, according to a Feb. 26 press release.
The $3.5 million raised is slated to strengthen Alpa’s core product and engineering capabilities to build a scalable, hospitality-centered platform, including financial data infrastructure, native supplier integrations, automation, AI-driven classification, and operator-grade financial workflows.
Alpa Founders Jean-François Moy (left) and Anton Soulier
Designed for daily use by operators, Alpa structures data from point-of-sale systems, banking infrastructure, and supplier integrations into operational profit-and-loss figures.
Anton Soulier, Alpa co-founder and CEO, brings experience scaling businesses in the restaurant technology space. His resume includes three years spent helping scale the online delivery company Deliveroo from 2014 to 2017, as well as founding Taster — a platform for launching restaurant brands.
“Hospitality runs on thin margins, but financial visibility still operates on monthly cycles,” Soulier said in a press release. “That gap creates massive inefficiency and destroys value. Alpa is built to close it by giving operators real-time financial clarity so they can make decisions during the month, not after it. We’re not replacing accounting systems; we’re building the operational financial layer they’ve always been missing.”
The Alpa co-founding team also consists of Jean-François Moy, the company’s chief technology officer. He previously led multi-country engineering teams with Vestiaire Collective across the U.K., France, and Germany.
“The real moat is not just data access, it’s native connectivity,” Moy said in a press release. “We’re building direct connections to the hospitality supply chain itself: POS systems, banking infrastructure, and food and beverage suppliers, and using automation and AI to structure that data into real-time financial understanding. This funding allows us to go deep on engineering, machine learning, and large-scale classification to make that possible.”
Apla was already operational with early-stage franchise and restaurant group pilots as of the Feb. 26 announcement, with brands including SpudBros Express onboard.
