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Bakery by Perkins is a Shrewd Virtual Restaurant Play

Bakery by Perkins is a Shrewd Virtual Restaurant Play

by Tom Kaiser | Sep 9, 2021 | Best Practices, COVID-19, Third-Party Delivery, Top Stories

Perkins has created a virtual restaurant brand for the bakery side of its business that is driving incremental volumes and increasing pastry and pie sales anywhere from 10 to 20 percent in its brick-and-mortar restaurants. It’s a clever move that essentially builds a...
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