Restaurant technology platform Olo has partnered with catering delivery firm DeliverThat to enable its customers to offer a seamless catering experience.
DeliverThat’s fleet of over 15,000 catering-specific drivers joins Olo’s Dispatch network as delivery service providers (DSP).
Dispatch is Olo’s direct delivery system that automatically connects orders from a restaurant’s mobile app or website with third-party DSPs for last-mile delivery. The partnership aims to boost loyalty and revenue for the companies’ joint customers.
“One of the key advantages of collaborating with Olo was to create a comprehensive, turnkey solution for both our current and future shared clientele,” said Darien Terrell, CEO of DeliverThat. “Our partnership represents an ideal and mutually beneficial match for any brand looking to capitalize on catering.”
The collaboration comes as catering demand grows to pre-pandemic levels with social gatherings in full swing. In 2022, many businesses catering weddings raked in one of their busiest years to date. While corporate catering growth has seen a slower rise, the sector is expected to increase as a number of employees return to the office.
“Catering orders require more involvement than an average order, and DeliverThat’s white-glove service provides our customers a differentiated DSP, giving them the peace of mind that these big orders are executed with care,” said Shalin Sheth, SVP and GM of direct ordering at Olo.
According to a release, DeliverThat has been primarily fulfilling orders for Olo since January, with its early deployments a success thus far.
DeliverThat’s network consists of over 500 brands that use their service for catering needs.
In addition to Olo, the firm integrates with ezCater, Bringg and restaurant partners, including major chains like Qdoba Mexican Eats, as well as smaller independents.
