Uber Direct is now integrated into Olo’s Dispatch delivery fulfillment solution to help make efficient delivery technology available to Uber Eats merchants, with plans to expand their offerings with the additional support of alcohol delivery.
The agreement follows Uber’s 2019 integration of Uber Eats into Olo’s Rails platform and its 2020 acquisition of Postmates, which resulted in a significantly scaled combined courier base. The new integration enables restaurants partnered with Olo to expand their direct delivery capabilities and prepare to tap into the growing alcohol delivery space, while optimizing price, timing, and service quality through Uber’s technology network.
Olo’s Dispatch network integrates with on-demand delivery platforms, such as Uber Direct, allowing restaurants to request delivery for orders generated through their own websites and apps. The solution manages each restaurant’s delivery options and selects service providers, including a restaurant’s own couriers, based on price, timing, availability, and other criteria.
“Through the expansion of our partnership with Uber, we are now able to offer our restaurant brands a great addition to our growing network of delivery service providers integrated with Dispatch,” said Shalin Sheth, VP and general manager of Dispatch at Olo. “Having Uber Direct on the platform adds great value to our restaurants, who increasingly rely on Dispatch as a key solution to best manage operations and costs for delivery given the significant uptick in demand for off-premise in the last year.”
“We are excited to work more closely with Olo, as we expand our footprint and serve new use cases,” said Pooja Daftary, head of Uber Direct. “Through the Uber Eats app, we’re already connected to more than 700,000 brands like Jack in the Box and Tender Greens. By expanding our Olo engagement on Dispatch, we can provide merchants with new solutions as the demand—and opportunity—for digital ordering and delivery continue to grow.”
This integration also unlocks Uber’s ability to test alcohol delivery supported through Dispatch, which will be made widely available in the coming year.
