Grubhub is promising its customers their orders will arrive on time and that its prices will be the lowest relative to its competitors through the Grubhub Guarantee, a new feature the company says is the result of asking its customers what matters most when choosing a food delivery platform.
In a study of thousands of consumers, on-time delivery was listed by users as one of the top factors when choosing a food delivery service. With the Grubhub Guarantee, Grubhub says it is standing behind on-time delivery and lowest price in order to facilitate a great diner experience and protect restaurants’ reputation.
“Restaurants work incredibly hard to create the best experience for diners, and we are helping to safeguard the reputations of our restaurant partners through Grubhub Guarantee,” said Grubhub CEO Adam DeWitt, who was previously the company’s president and CFO. “We have been building and refining the online ordering and delivery process since 2004, and restaurants rely on us to connect them to diners and help them grow. We take restaurants’ brand reputations seriously and believe Grubhub Guarantee will help restaurants grow their online business.”
The Grubhub Guarantee makes it simple for diners to submit claims on eligible orders with a few taps. Once submitted, Grubhub will review the details and, if an order qualifies, provides a Grubhub Guarantee Perk for the diner to use on their next order. Grubhub offers two guarantees:
- Lowest price Grubhub Guarantee: If a diner finds a better price for their Grubhub order on another third-party delivery service, Grubhub will make up the difference and then some with Grubhub Perks.
- On-time delivery Grubhub Guarantee: If an order arrives late, Grubhub will send the diner Grubhub Perks to use on their next order.
Launched with a marketing campaign, the Grubhub Guarantee is featured in a national TV spot underscoring the company’s commitment to guarantee value and service to diners on behalf of restaurants. Additionally, athletes across the country, including Alex Morgan, Allyson Felix, Caeleb Dressel, Hunter Woodhall and Tara Davis, will create unique content across social channels, echoing the importance of consistency for good performance—a theme of the campaign.
For full terms and more information on the Grubhub Guarantee, including how to submit a claim, visit www.grubhub.com/guarantee.
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