With more restaurants and delivery brands vying for customers’ attention, along with the plethora of online marketing channels, it’s getting harder to promote a restaurant that could use more eyeballs on it. A new company has added a more personal option to the small-business marketing catalogue, and some Schlotzsky’s franchisees are using its boots-on-the-ground marketers to build buzz ahead of grand openings and promote delivery and catering options. With pricing far below most marketing campaigns or ad buys, Field Day deploys a single person or a phalanx of energetic marketers […]
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A new report by Deloitte paints a rosy picture of delivery’s effects in Europe. Titled “Delivering Growth,” Deloitte tapped into sales data, consumer surveys and public information to explore how the explosion of delivery has changed operations for European restaurants. In short, the study concluded that delivery has been a net positive. Restaurants included in the study reported sales increasing after implementing Uber Eats, which paid for the study. According to Uber, the share of restaurants reporting an increase in sales was 59 percent in Madrid, 67 percent in Warsaw, […]
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The restaurant delivery scene is about to get Trivago-ed. Or Pricelined, Expedia-d or Googled—whatever your favorite industry middleman brand might be. With the great restaurant reshuffle now divided between the two sides of the gym—nervous restaurateurs on one side and cocksure third-party delivery services on the other—FoodBoss is coming in as a neutral party giving customers one single place where they can see which delivery service is offering the best deal in total cost and delivery time, among other filters. The goal is to create an aggregator for meal-delivery marketplaces, […]
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BMW has partnered with Olo, the New York-based food-ordering platform, to launch a trial enabling U.S. BMW drivers to order restaurant meals while behind the wheel of their cars. Nekter Juice Bar and Portillo’s Hot Dogs are the first brands to participate in the in-car ordering pilot. BMW owners can send food orders directly from their vehicles by visiting the BMW Labs website through the car’s infotainment, and then the onboard navigation will direct them to the restaurant to pick up the meals. The pilot is an R&D exploration of […]
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Looking to juice its sales during Thanksgiving week, Subway is offering free delivery on all orders from Nov. 24 through Nov. 30 for all third-party orders coming in through Uber Eats, DoorDash, Postmates, Grubhub and Seamless. Michael Lang, the company’s senior director of global convenience said, “We want to help our guests avoid the need for extra cooking, cleaning and driving around so they can be in the moment with friends and family.” Taken individually, limited-time offers and discounted deliveries aren’t exactly news, but Subway boasts the largest delivery network […]
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After a career on Wall Street, Enrique Mendez and his business partner dabbled in growing hydroponic tomatoes, which worked out surprisingly well and led them toward an intensely ambitious goal: creating a new restaurant to offer the finest and most sustainable pizza in New York City. Two years after opening a brick-and-mortar store in Midtown, and just weeks after opening a second location within the first Zuul Kitchens facility in SoHo, Mendez has cultivated strong feelings about big-city landlords, which he characterized as predators feeding off the revenue of fledgling […]
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UPS announced in October that it had achieved the highest level of FAA certification for drone deliveries, the FAA’s Part 135 Standard certification. It might sound like government word salad, but UPS and drone partner Matternet have been awarded a landmark license to operate drones for the very first time. This new certification gives UPS a huge amount of leeway when it comes to aerial drone operations. The FAA’s Part 135 Standard certification has no limits on the size or scope of operations. It is the highest level of certification, […]
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Before Waitr acquired it, Bite Squad was a Minnesota-based delivery service putting up huge numbers in its home turf, especially Minneapolis. Less than a year after finalizing the acquisition by Louisiana-based Waitr, Bite Squad has discontinued service in the cities of St. Cloud, Rochester and Duluth—Minnesota’s largest cities outside of the Twin Cities metro area. Reported by a handful of Minnesota newspapers, the company is winding down operations in those cities in the coming weeks as parent company Waitr struggles with declining share prices and a net loss of more […]
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DoorDash has released its annual delivery trend report dubbed “The DoorDash Dish: 2019-2020 Trend Report,” showing what U.S. delivery consumers are hungry for. The report is built on the data from orders through the network and a survey of more than 1,200 DoorDash customers, with the goal of gleaning important food trends for this year and how consumers are approaching delivery. Drumroll please—this year’s winner is burrito bowls. See the list to the right for the entire top 15. The big headline is delivery customers love Mexican food. In 2019, […]
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Third-party delivery best practices are seemingly endless these days, but Uber Eats has some key places to focus efforts to make things as efficient as possible. Read on for a sponsored message from Uber Eats.
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