The fate of MrBeast Burger, by far the most successful virtual restaurant by unit count, is up in the air after its namesake, Jimmy Donaldson, sues Virtual Dining Concepts citing “low quality” food from the delivery-only brand. The lawsuit comes a few weeks after...
Two very different virtual operators shared the keys to success they’ve discovered by bringing several virtual, delivery-only brands into their existing restaurant kitchens. As each explained, they are still learning lessons and making adjustments. This session was...
Olo announced its fourth-quarter financial results, which showed the New York-based delivery integration provider narrowing its net loss and bringing slightly more revenue. The company highlighted its delivery partnership with Kroger and said active locations on its...
Countering the norm of virtual restaurant providers selling a portfolio of brands, Forward Kitchens builds custom concepts for each client, which tend to be small-scale independent operators looking to grow their delivery revenue. Founded by Raghav Poddar in San...
Remember when Pasqually’s Pizza & Wings drew the ire of some customers after it was discovered the virtual brand was really Chuck E. Cheese in disguise? Applebee’s, too, came under fire for the Neighborhood Wings menu it rolled out on Grubhub, but that reaction is...
Food On Demand Outstanding Operators features restaurant brands with innovative operations that are taking creative paths to success with delivery and all things off-premises.