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Bringing Virtual Brands into a Tangible World

Bringing Virtual Brands into a Tangible World

by Tom Kaiser | May 10, 2023 | Best Practices, News

Two very different virtual operators shared the keys to success they’ve discovered by bringing several virtual, delivery-only brands into their existing restaurant kitchens. As each explained, they are still learning lessons and making adjustments. This session was...
Maximizing Efficiency With Virtual Restaurants is FODC Topic

Maximizing Efficiency With Virtual Restaurants is FODC Topic

by Arthur Robert | Nov 12, 2021 | Best Practices, News, Third-Party Delivery

“Virtual restaurants are all about search engine optimization,” said Aaron Noveshen, CEO of Starbird, and founder and chairman of The Culinary Edge, a leading restaurant consulting company. Nowhere is that more evident than in Starbird’s virtual branding. “Our brand...
Donatos Partners with Reef Kitchens

Donatos Partners with Reef Kitchens

by Tom Kaiser | Jul 1, 2021 | Briefs, News, Third-Party Delivery

Donatos Pizza announced a new delivery-only partnership with Reef Kitchens to expand the franchised brand’s presence in the Nashville market, with plans of going national in the near future. Through the new deal, customers in more areas of Music City and its...
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