Marketing Platform, SOCi, Raises $120M

Marketing Platform, SOCi, Raises $120M

SOCi Inc., a marketing platform for multi-location brands, announced it has raised a total of $120 million to invest in what it calls a revolutionary line of AI marketing products, as well as plans to expand into new markets. This round was led by JMI Equity, an...
Teriyaki Madness Tests Mobile Food Option

Teriyaki Madness Tests Mobile Food Option

One Teriyaki Madness operator is pushing her off-premises proclivity outside the restaurant in a food truck test. The test is part marketing, part operations and potentially a new revenue driver—but that depends on the event. For Teriyaki Madness CMO Jodi Boyce, it’s...