NYC officials announced a settlement of more than $875,000 with delivery platform HungryPanada for violating the city’s Third-Party Food Delivery Service Laws. City leaders used the opportunity to send a message that the city will use the laws to protect small business owners.
The expansion marks the latest milestone in DoorDash and Wing’s ongoing partnership to offer consumers faster, more efficient, and more sustainable delivery.
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Chipotle launched a revamped loyalty program April 13, leaning into gamification and monthly freebies to drive everyday engagement and appeal to perk-seeking Gen Z consumers.
Noah Glass details Olo’s push to create a “second-party” Goldilocks zone for restaurant online ordering—a zero-commission, data-sharing alternative to traditional channels.
The deal brings GiftAMeal’s donation-driven engagement model into Swipe Savvy’s loyalty platform, expanding social impact tools that have already driven stronger guest frequency and spend.
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In 2026, the loyalty arms race is shifting from blanket discounts to tiered programs built around frequency, aspiration and smarter economics.
Widespread use of artificial intelligence in marketing promotions ramped up the sense of confusion this April Fools’ Day, a holiday already dedicated to deception and harmless mischief. Emerging trends like purposefully ironic genuine LTOs and complex consumer sentiment around AI-use for generating visuals add to existing levels of uncertainty around promotions at the onset of April.
